In other classes you have the teacher guiding you along telling you what to learn or how to learn it, but in this program you kind of go your own path and you do your own learning.
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Ecommerce Individual Student E-Business Web Site: Green Screen

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2009 Fall Semester ECE Elevator Pitch First Place Award



Media: website    Company Name: Green Screen  
Program: ECE    School:  Stonington   Year: 2009
Discipline: Business

21st Century Skills:




image

Description:
ECE introduces students to the world of e-commerce while developing academic skills, creative-thinking processes, and problem-solving skills through the completion of a comprehensive e-commerce business project. The course is divided by semesters into two related project development sequences: individual and team. Each student works individually in the first semester to study e-commerce entrepreneurship and develop a solo e-business for which they produce a business plan and website, and deliver a brief elevator pitch. Though some students complete these by the end of the first semester, every student is REQUIRED to complete all three work products before the end of the academic year.

The work featured here was presented by the student entrepreneur at the culminating experiential learning event held at Central Connecticut State University in New Britain, CT on December 17 before an audience of their peers. The student's web site and accompanying elevator pitch were selected by popular vote as a top four finalist in the day's competition.

Challenge Statement:
In the first semester individual challenge, each student's e-business web site should contain a minimum of three pages, indicated here:
1) Main Page
a. Company name, logo, slogan
b. One-sentence description of the company’s business
c. One paragraph of “about us” information indicating: 1) the structure of the company (employees and roles); 2) your target market; 3) your corporate structure (LLC, 501c3, etc.)
d. A link to a downloadable PDF copy of the company’s business plan

2) Product/Service Description Page
a. A minimum of one original or copyright-free image that suggests and promotes the product or service.
b. A description of the product or service that includes the following information:
i. The name and cost of the product or service
ii. Instructions on how the product or service may be purchased
iii. How the customer can get help with questions about the product or service
iv. A functional prototype of an e-commerce purchase.

3) Funding Request and Financials: Graphics and text should present:
a. Exactly how much money is needed and where every penny will go
b. Graphs and charts indicating:
i. cash flow
ii. start-up expenses

Partnership for 21st Century Skills:
 Think Creatively, Make Judgements and Decisions, Communicate Clearly, Access and Evaluate Information, Use and Manage Information, Analyze Media, Create Media Products, Apply Technology Effectively, Work Independently, Produce Results

More from: Green Screen |  ECE |   Stonington


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